BEACON SOFT POWER AND PUBLIC DIPLOMACY SERIES:DAY 3For Wednesday's segment of the series,
Paul Kretkowski's Beacon features a post by
Dr. Nicholas Cull , the new head of the University of Southern California’s Center on Public Diplomacy. A excerpt:
"Public Diplomacy Dateline 1940: The British Cultivate Edward R. MurrowMy all-time public diplomacy coup would be the British decision to cultivate Edward R. Murrow as a means to address the neutral U.S. in 1940. It paid off big-time, both drawing the U.S. into the Second World War and building lasting links between British and U.S. broadcasting communities. I also suspect that Murrow's approach to public diplomacy was much influenced by his British experiences."Read Dr. Cull's
post in full here.